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Musings on branding, design, WordPress, mompreneurship + astrologyWhy a one-dimensional brand archetype does nothing for your bottom line
Has an ad on FaceBook or Instagram ever caught your attention with the promise that if you just understood your Brand Archetype you would have the key to fame or a more profitable business? Yea, me too. I clicked, I took this quiz and that quiz. This...
How to choose the right web host
Web Hosting Matters. Choose Wisely. Are you happy with your web host? Does your site run quickly or slowly? Are you losing traffic and sales because of downtime? Do you have backups of your site in the event it goes down, or worse, gets hacked!? Do you have an SSL...
How to plan your web tech for systems and automations
When you start a website project, be sure you’re thinking about all your tech, not just your website because your website ultimately is the hub of your business. Even though systems and automations take time to strategize and implement this time pays off hundred fold...
10 Reasons Becoming a Mompreneur Made Me a Better Business Owner
This mompreneur needed a dose of inspiration I’ve been searching for a conference, but wasn’t finding one for which I connected to the theme or participants. Then my amazing bookkeeper and business consultant , Ariane tagged me in an Instagram post about a new...
10 Tips on how to keep your WordPress site secure
WordPress security is a hot topic, as WordPress is the most popular content management system (CMS). Over 25 percent of the world’s websites are built on WordPress, making it a prime target for hackers. We’ve seen an uptick in WordPress hackings and infections in the...
My site got hacked – the importance of Backups and Updates
Ugh, I thought I had my website all shored up and protected from hackers. And why would a hacker want to even hack my site? But low and behold, I got an abuse email from my web host on a Saturday morning that my website was hacked. We need to inform you that your...
Why Small Businesses Need Great Portrait Photos for Websites
It's the first quarter of 2014 and I'm sure your small business has a list of marketing and branding goals. Do you have plans for a website redesign? A new ecommerce site? The launch of a social media campaign? Or new print collateral? Well for all of these items you...
Stop working outside your element and activate your brand
Reveal your brand’s super powers by harnessing the core strengths of your sun sign with this free Super So(u)l Activator video mini training. No spam 
Brand Coaching, Visual Identity. Web Design with an Astrology Twist